Hytrol is seeking a Marketing Specialist to join its in-house marketing team. The position provides a broad range of assistance and support to the department and company. The person who assumes this position should be able to balance analytical and creative efforts, and will help to create Hytrol's long-term digital marketing strategies. They will analyze web traffic and digital markets to help create an SEO strategy, emails, social media posts, press releases, videos, blogs, and downloadable content. 

The Hytrol Marketing team supports the company's efforts to support its partner network, communicate with its employees, expand its presence in the NEA community, and establish its position as an international brand. The group helps with an array of tasks, from organizing and attending company and community events to creating technical documents.

Basic qualifications:

  • 4 years of college, plus 2 years related experience and/or training, or equivalent
  • Experience with copywriting, copy editing, and content creation
  • Bachelor’s Degree in Marketing - P.R. - Communications preferred
  • Proficient with Microsoft Office (Excel, Word, PowerPoint)
  • Experience with a content management system (Wordpress, HubSpot, Marketo)
  • Knowledge of SEO best practices
  • Experience with inbound marketing
  • Experience with social media brand pages (Facebook, Twitter, LinkedIn) and knowledge of best practices
  • A desire to learn and grow within the company

Preferred qualifications:

  • Basic understanding of CSS and HTML
  • Experience with reporting on social media campaigns
  • Experience with Google Analytics

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